Tourhubb 1 Page Business Plan
Overview
Tourhubb has a clear business objective to develop Experience day marketplace services. These services have been developed over Start-up company with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Tourhubb has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for reselling companies to buy and sell seats on tours through one avenue.. This is a critical issue for our selected target market of Tour operators and voucher companies.
The Value Proposition
Tourhubb is uniquely positioned to deliver value to Tour operators and voucher companies. "Tourhubb will Provide a online service that creates an online marketplace for both experience day operators and resellers to communicate easier and streamline their booking systems that are currently dated.." In order to be deliver on this value proposition, we Tourhub is a one of a kind marketplace that solves common issues experienced by both tour operators and voucher selling companies alike.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Experience day marketplace market. We consider our key competitors to be: Tourcms. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Tourcms by Because Tourcms is only marketing affiliate programmes and mainly the holiday industry. Their system is also very dated and not easy to use. .
Key Strategies
Over the next 6 months our focus will be to Build a sophisticated online marketplace for both tour operators and reselling companies to sell and acquire experience days on a vouchers basis. . This task will be undertaken in the context of our broader strategy to Sign oh all of the major voucher companies and supply to operators uk wide. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 12 months are: Build marketplace acquire 50 operators Sign up all voucher companies
About this document
Experience day marketplace Business Plan
This document was created by Daniel of Tourhubb using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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