Squash Academy 1 Page Business Plan

Squash skills and products Business Plan

Squash Academy 1 Page Business Plan

Overview

Squash Academy has a clear business objective to develop Squash skills and products products and services. These products and services have been developed over 3 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

Squash Academy has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Consistency of players. This is a critical issue for our selected target market of Schools.

The Value Proposition

Squash Academy is uniquely positioned to deliver value to Schools. "Squash Academy will Develop individual skills and promote the game." In order to be deliver on this value proposition, we High profile management. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Squash skills and products market. We consider our key competitors to be: Local instructors. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Local instructors by Quality.

Key Strategies

Over the next 6 months our focus will be to Appoint qualified instructors. This task will be undertaken in the context of our broader strategy to Hire more squash courts. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: New school new products qualified instructors

About this document
Squash skills and products Business Plan
This document was created by Hesham of Squash Academy using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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