EmoPink Boutique 1 Page Business Plan
Overview
EmoPink Boutique has a clear business objective to develop, produce, promote and distribute High Fashion Apparel products and services. These products and services have been developed over 3 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
EmoPink Boutique has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Making A Lady Fill Confident, Like She Owns The Ground Shes Walking On.. This is a critical issue for our selected target market of Women.
The Value Proposition
EmoPink Boutique is uniquely positioned to deliver value to Women. "EmoPink Boutique will Provide my customers with a unique brand." In order to be deliver on this value proposition, we Trendy Styles amd Limited Pieces so they dont have to worry about to many people rocking their same style. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the High Fashion Apparel market. We consider our key competitors to be: Rainbow, Dots. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Rainbow, Dots by My unique trendy styles.
Key Strategies
Over the next 6 months our focus will be to I will be dedicated to my work, to my customers and to myself.. This task will be undertaken in the context of our broader strategy to Expand My Store For More Products & Services.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: CONTINUANCE OF UNIQUE ITEMS GAIN MORE CUSTOMERS EXPAND MY BUSINESS
About this document
High Fashion Apparel Business Plan
This document was created by Emily of EmoPink Boutique using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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