Balance vending LLc 1 Page Business Plan
Overview
Balance Vending LLc has a clear business objective to distribute snacks, lunch entrées, and cold drink products. These products have been developed over 5 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Balance vending LLc has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as convenience of having access to my favorite snacks cold drinks, with healthy choices provided.. This is a critical issue for our selected target market of young to middle age America.
The Value Proposition
Balance Vending LLc is uniquely positioned to deliver value to young and middle age America. "Balance Vending LLc will We provide a balance mixture of healthy and popular favorite vending machine snacks drinks and lunch entrée.." In order to deliver on this value proposition, we are driven in our approach to healthy vending foods and drinks.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Healthy Vending market. We consider our key competitors to be: Fresh healthy vending, Long Leaf Canteen, sprout healthy vending. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Fresh healthy vending, Long Leaf Canteen, sprout healthy vending by providing lower calorie, healthier alternatives to New Orleans style entrées, as vending products..
Key Strategies
Over the next 6 months our focus will be to locating and scouting businesses to negotiate our machines into there traffic... This task will be undertaken in the context of our broader strategy to expand into a new great level of service, for our longer businesses (colleges, corporate office buildings), micro markets.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain a 100 customers, get into a college campus and corporate office building. Start a micro market
About this document
Snack Foods Cold Drinks Lunch entrées Business Plan
This document was created by Tronell of Balance vending LLc using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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