Fly Multirotors 1 Page Business Plan
Overview
Fly Multirotors has a clear business objective to develop, produce, promote and distribute Multirotors , UAV's products. These products have been developed over One and a half years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Fly Multirotors has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Our product will allow users to capture video at unique angles. This is a critical issue for our selected target market of Professional videographer and hobbyist.
The Value Proposition
Fly Multirotors is uniquely positioned to deliver value to Professional videographer and hobbyist. "Fly Multirotors will We make the highest quality Multirotors systems for arial video on the market. We make shore you have the proper equipment to get the shot.." In order to be deliver on this value proposition, we Our constant development and attention to detail will make shore you have the most up to date equipment .. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Multirotors , UAV's market. We consider our key competitors to be: DJI, GAUI, Turbo Ace, MikroKopter, Cinestar and Carbon Core . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with DJI, GAUI, Turbo Ace, MikroKopter, Cinestar and Carbon Core by As the designer, manufacture and retailer. We are able to keep a high level of precision, quality and customer satisfaction throughout our product line. .
Key Strategies
Over the next 6 months our focus will be to We plan to launch a new e comers website. Promote products on all social media sites as well as market direct to hobby shops and arial video companies. We will sell on Amazon , Ebay and Facebook to attract new customers . We plan on attending at least two trade shows over the next year to start to get brand recognition through the industries. . This task will be undertaken in the context of our broader strategy to We plan on becoming the industries leader in high end multirotors. Over the next year designing new and innovative products for the professional multirotor user .. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch the full line of multicoptors and gimbal systems. Obtain 500 new cliants Secure a contract with military , police or private security
About this document
Multirotors , UAV's Business Plan
This document was created by Jason of Fly Multirotors using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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