youth motivation, leadership camps and conferences. events and positive inspirational clothing 1 Page Business Plan

youth camps and conferences with clothing designed for the youth Business Plan

youth motivation, leadership camps and conferences. events and positive inspirational clothing 1 Page Business Plan

Overview

Youth motivation, leadership camps and conferences. We organise events and create positive inspirational clothing. Our clear business objective is to develop, produce and promote youth camps and conferences and offer clothing designed for youth motivation .These products and services have been conceptually developed over the length of a year with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

youth motivation, leadership camps and conferences. events and positive inspirational clothing has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to create dynamic, motivated, goal driven youth who lead positive lives. This is a critical issue for our selected target market of youth between 18-35.

The Value Proposition

youth motivation, leadership camps and conferences. events and positive inspirational clothing is uniquely positioned to deliver value to youth between 18-35. "youth motivation, leadership camps and conferences. events and positive inspirational clothing will I create events that encourage the youth to lead positive lives, they gain the skills and knowledge required to enter the workforce in which ever career they are pursuing. My clothing range gives the youth something with which they can identify with and reminds them what they can achieve. My aim is to simply leave the youth inspired and enabled.." In order to be deliver on this value proposition, we I don't just do talks. I engage the youth and make them feel part of something bigger through the clothing brand.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the youth camps and conferences with clothing designed for the youth market. We consider our key competitors to be: Nike, Adidas, Makes youtthink, leadership 2020. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Nike, Adidas, Makes youtthink, leadership 2020 by Our events are about youth empowerment, leadership training and youth motivation. We offer clothing that aims to give the youth something to connect with, an identity.

Key Strategies

Over the next 6 months our focus will be to Organise events for the youth that feature inspirational speakers and mentorship opportunities. This task will be undertaken in the context of our broader strategy to Introduce a clothing range that reminds the youth of the lessons they learnt during the conferences. And identify like Nike or Adidas. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: organise a youth camp launch clothing range work with schools and education offials to get an opportunity to work with scholars

About this document
youth camps and conferences with clothing designed for the youth Business Plan
This document was created by Remofiloe of youth motivation, leadership camps and conferences. events and positive inspirational clothing using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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