AH-YO! Industries LLC 1 Page Business Plan
Overview
AH-YO! Industries LLC has a clear business objective to develop, produce, promote and distribute fun office supplies products. These products have been developed over 1 year 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
AH-YO! Industries LLC has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as brightens your workspace and make you smile.. This is a critical issue for our selected target market of office workers.
The Value Proposition
AH-YO! Industries LLC is uniquely positioned to deliver value to office workers. "AH-YO! Industries LLC will provide perfect little ways to cheer someone up and make them smile.." In order to be deliver on this value proposition, we our products are functional and a friend at the same time.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the fun office supplies market. We consider our key competitors to be: Fred, SuckUK, Pylones, Butt tidy. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Fred, SuckUK, Pylones, Butt tidy by everything is very self expressive and has an element of surprise.
making things in our everyday just a little bit better. fun to the mundane. take something existing and make it even better. improve life and happiness. .
Key Strategies
Over the next 6 months our focus will be to establish licensing plans
grow sales force
continue representation, spreading the word and experience
determine future lines and development of product ideas
. This task will be undertaken in the context of our broader strategy to continue relationships with customers and work on reorders
new product lines in development are decided and production is underway, if not complete. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: sell into 50 stores, have 3 SOLID product lines in place and refreshed, like That Guy, Hooloo Hooloo, Vinyl Decals
About this document
fun office supplies Business Plan
This document was created by michelle of AH-YO! Industries LLC using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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