Danny linton photography 1 Page Business Plan
Overview
Danny linton photography has a clear business objective to develop, produce, promote and distribute Elegant and stylish Photography products and services. These products and services have been developed over 1 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Danny linton photography has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as High quality images with great customer service. This is a critical issue for our selected target market of Brides and couples.
The Value Proposition
Danny linton photography is uniquely positioned to deliver value to Brides and couples. "Danny linton photography will Deliver exceptional images whilst creating a great experience for all potential clients." In order to be deliver on this value proposition, we My personal experiance of retail and a passion for photography has allowed me to understand the customers needs. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Elegant and stylish Photography market. We consider our key competitors to be: Local competitors . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Local competitors by High quality images whilst understanding the consumers needs.
Key Strategies
Over the next 6 months our focus will be to Branch into wedding photography. This task will be undertaken in the context of our broader strategy to Use geographical marketing to target key consumers . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch seo friendly website Market business locally through wedding fairs and stores Obtain 10 clients in 2014
About this document
Elegant and stylish Photography Business Plan
This document was created by Danny of Danny linton photography using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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