Highland Heven 1 Page Business Plan
Overview
Highland Heven has a clear business objective to promote Hotel accommodation services. These services have been developed over 30 day with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Highland Heven has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as By customer feedback. This is a critical issue for our selected target market of Oil Riggs employee.
The Value Proposition
Highland Heven is uniquely positioned to deliver value to Oil Riggs employee. "Highland Heven will Best customer care." In order to be deliver on this value proposition, we By maintaining customer details and sending regular update about service. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Hotel accommodation market. We consider our key competitors to be: Large accommodation and best rates . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Large accommodation and best rates by It's best location .
Key Strategies
Over the next 6 months our focus will be to By focusing on online Markeeting tools and by selling to tour operators . This task will be undertaken in the context of our broader strategy to By focusing on excellent customer services and best service. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Improve occupancy Online advertising Improving customer serv
About this document
Hotel accommodation Business Plan
This document was created by Amjad Abbasi of Highland Heven using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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