Portland and first 1 Page Business Plan
Overview
Portland and first has a clear business objective to develop, produce, promote and distribute Design element, tasteful home goods products and services. These products and services have been developed over 1 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Portland and first has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Customers needing design services and quality home goods. This is a critical issue for our selected target market of Women consumers.
The Value Proposition
Portland and first is uniquely positioned to deliver value to Women consumers. "Portland and first will Provide design and retail experience to enhance home living.." In order to be deliver on this value proposition, we Unique combination of in house design with full retail complement. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Design element, tasteful home goods market. We consider our key competitors to be: Target stores, pier 1, partners by design. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Target stores, pier 1, partners by design. by We strive to provide a truly personal shopping experience on a local spectrum. Our design platform is young and fresh giving our customer a heathy eye for design..
Key Strategies
Over the next 6 months our focus will be to Develop a solid operating plan for design and retail sales execution. . This task will be undertaken in the context of our broader strategy to Gain exposure in other cities and promote existing customers to return frequently.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Unique product lines Strong design following Reach new customers
About this document
Design element, tasteful home goods Business Plan
This document was created by Elizabeth of Portland and first using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment