Valiant 1 Page Business Plan
Overview
Valiant has a clear business objective to develop, produce, promote and distribute Applications for smart phones products and services. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Valiant has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Develop a high quality app and marketing it to a wide range of customers. This is a critical issue for our selected target market of General public who are interested in games between 10 to 50 years old.
The Value Proposition
Valiant is uniquely positioned to deliver value to General public who are interested in games between 10 to 50 years old. "Valiant will Provide Innovative challenging apps for people to enjoy.." In order to be deliver on this value proposition, our apps are very fun yet challengingto play with great aesthetics. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Applications for smart phones market. We consider our key competitors to be: Chillingo, Iron hide ,Half brick. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Chillingo, Ironhide,Half brick and thousands more app developers by making games are more interactive and the Pokemon database will be more focused on information on battles and training rather than trivia quiz and facts.
Key Strategies
Over the next 6 months our focus will be to Making a project plan to start developing the initial app. This task will be undertaken in the context of our broader strategy to expanding into game apps on mobile. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Successfully code 3 apps
Launch app to the market
Gain 10000 downloads
About this document
Applications for smart phones Business Plan
This document was created by John of Valiant using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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