Binz 1 Page Business Plan
Overview
Binz has a clear business objective to distribute Bin rental services. These services have been developed over 1.5 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Binz has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Waste management. This is a critical issue for our selected target market of Home builders, property managers , renovators etc
The Value Proposition
Binz is uniquely positioned to deliver value to Home builders, property managers , renovators. "Binz will We supply dumpster rentals to assist with the waste removal on construction sites." In order to be deliver on this value proposition, We provide quality safe bins and superior customer service.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Bin rental market. We consider our key competitors to be: Big bins
Aldon
Bin guys. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Big bins
Aldon
Bin guys by Our bins are top of the line and safe. Also they look very professional and clean on any job site.
Key Strategies
Over the next 6 months our focus will be to acquire more equipment to obtain more customers. This task will be undertaken in the context of our broader strategy to Expand to bigger trucks and bigger bins. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Purchase more equipment, Grow customer base and Build up a state of the art web site
About this document
Bin rental Business Plan
This document was created by Kc of Binz using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment