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Monday, December 30, 2013

Green Psychotherapy 1 Page Business Plan

Wellness Business Plan

Green Psychotherapy 1 Page Business Plan



Overview

Green Psychotherapy has a clear business objective to develop Wellness services.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Green Psychotherapy has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as
"Helping clients achieve positive outcomes" .This is a critical issue for our selected target market of Adolescents.

The Value Proposition

Green Psychotherapy is uniquely positioned to deliver value to Adolescent clients. "Green Psychotherapy will Provide a safe comfortable setting to help clients engage and achieve their goals." I will deliver on this value proposition, with my ability to connect with and engage resistant youth.

Competitors

We have a number of competitors within the Wellness market. We consider our key competitors to be: Various psychotherapists in farmington valley . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Various psychotherapists in farmington valley by providing a Unique ability to engage resistant youth.


Key Strategies

Over the next 6 months our focus will be to Market with pediatricians, school counselors, and other possible referral sources. This task will be undertaken in the context of our broader strategy to Sustain business with obtained referrals. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch new office space, Obtain 20 new clients and be listed on Multiple insurance panels.

About this document
Wellness Business Plan
This document was created by Maria of Green Psychotherapy using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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