Amped Electrical Services 1 Page Business Plan
Overview
Amped Electrical Services has a clear business objective to develop and execute electrical installations and repairs. These services have been developed over many years of practical application of the electrical trade and will culminate with the start up of Amped Electrical Services with a core focus on addressing customer problems and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to continually grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Amped Electrical Services has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as quality electrical services at a reasonable rate. This is a critical issue for our selected target market of small business and residencial owners.
The Value Proposition
Amped Electrical Services is uniquely positioned to deliver value to business and residencial owners. Amped Electrical Services will provide a quality electrical service at a resonable rate. In order to deliver on this value proposition, we've assembled only highly skilled professionals with a willingness to please every customer every time. By doing so we're attempting to gain repeat customers. This has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the electrical services market. We consider our key competitors to be: Quality Electric, Performance Electric and Mark's Electric. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with these firms by having a combined 40 years experience in the construction indudtry and low overhead. We're combining resources to have the competitive edge in pricing, speed and quality.
Key Strategies
Over the next 6 months our focus will be to Make and develope contacts in the local construction industry such as lumber yards, builders associations, other contractors and friends. This task will be undertaken in the context of our broader strategy to expand into neighboring territories and advertise in local periodicals. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
1) Maintain profitability while acquiring a significant market share.
2) Be the first name for electrical services in a 30 mile radius.
3) Maintain the highest quality service possible.
About this document
develope and execute electrical installations Business Plan
This document was created by Matthew Caparoon of Amped Electrical Services using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment