DaJavi.Art 1 Page Business Plan
Overview
DaJavi.Art has a clear business objective to develop, produce, promote and distribute Custom painting and art products and services. These products and services have been developed over 2 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
DaJavi.Art has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Finding customers who appreciate art. This is a critical issue for our selected target market of Art lovers.
The Value Proposition
DaJavi.Art is uniquely positioned to deliver value to Art lovers. "DaJavi.Art will Provide unique custom artwork that is one of a kind and has my artistic touch." In order to be deliver on this value proposition, we put everything into every piece that is made, whether its clothing or a painting it expresses DaJavi's artistic view of the subject in a way that is unlike any other artist. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Custom painting and art market. We consider our key competitors to be: just as talented and qualified as I but each artist comes with their own unique talents and views.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with other artists that are just as talented and qualified as DaJavi but each artist comes with their own unique talents and views. DaJavi.Art offer artistic services such as face painting, Unique party planning,art lessons and many other things that are not really available in the Pittsburgh area, it is a chance to expand your talents and enjoy the wonderful world of art through a different point of view. DaJavi.Art wants to encourage the youth and young adults to see the world through new eyes.
Key Strategies
Over the next 6 months our focus will be to Work on marketing and promotion, learn how to get online and really make the most of a website . This task will be undertaken in the context of our broader strategy to I want to promote my business on a global platform and ship paintings and original artwork all over the world. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Gain a fanbase of appx 10,000 in 2014 Launch a Mini Artists Program Create a new online artist community
About this document
Custom painting and art Business Plan
This document was created by Dawn of DaJavi.Art using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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