Front Desk U 1 Page Business Plan
Overview
Front Desk U has a clear business objective to produce online courses for dental office management services. These services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Front Desk U has been created with a clear focus on the needs of our students. Through a structured student discovery process, we have validated the key problem as fulfilling the need for valuable training for those entering the dental industry. This is a critical issue for our selected target market of high school graduates.
The Value Proposition
Front Desk U is uniquely positioned to deliver value to high school graduates. "Front Desk U will Provide valuable dental front office management training to 25 new students per week.." In order to be deliver on this value proposition, we Our web marketing targets high school graduates and those entering the dental industry.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Online Courses for Dental Office Management market. We consider our key competitors to be: Kaplan College, Local City and Community Colleges.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Kaplan College, Local City and Community Colleges. by Online courses as Multimedia presentations .
Key Strategies
Over the next 6 months our focus will be to Market to dental offices, high schools, colleges, and corporate training companies.. This task will be undertaken in the context of our broader strategy to Apply to become an accredited online college.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Promote Website Present to 15 local high schools Promote to dental offices
About this document
Online Courses for Dental Office Management Business Plan
This document was created by Dr. Naveen Samuel, DDS, MPH of Front Desk U using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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