knot of isis 1 Page Business Plan
Overview
knot of isis has a clear business objective to produce clothing alteration and repair services. These services have been developed over 1 week with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
knot of isis has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Repair/alter garments so the customer can wear them.. This is a critical issue for our selected target market of thrifty ladies.
The Value Proposition
knot of isis is uniquely positioned to deliver value to thrifty ladies. "knot of isis will Provide a warm, personal , professional, value for money, bespoke se." In order to be deliver on this value proposition, we individual fitting of garments before alteration. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the clothing alteration and repair market. We consider our key competitors to be: No local competitors. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with No local competitors by Unique local service.
Key Strategies
Over the next 6 months our focus will be to Distribute posters/business cards in the local area.
. This task will be undertaken in the context of our broader strategy to Increase working hours.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: launch new service. obtain 50 customers have returning customers
About this document
clothing alteration and repair Business Plan
This document was created by jo of knot of isis using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment