Pooh Be Gone 1 Page Business Plan
Overview
Pooh Be Gone has a clear business objective to promote At home dog fecies cleanup services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Pooh Be Gone has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Time constraints. This is a critical issue for our selected target market of Homeowners.
The Value Proposition
Pooh Be Gone is uniquely positioned to deliver value to Homeowners. "Pooh Be Gone will Cleanup dog waste to relieve time and disposal from customers." In order to deliver on this value proposition, we offer 24hr service. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the At home dog fecies cleanup market. We consider our key competitors to be: None. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with None by Customer service.
Key Strategies
Over the next 6 months our focus will be to Marketing. This task will be undertaken in the context of our broader strategy to Expand territory. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Expand territory by 10 miles Obtain 50 new customers Expand workforce
About this document
At home dog fecies cleanup Business Plan
This document was created by Shane of Pooh Be Gone using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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