Local Connective 1 Page Business Plan
Overview
Local Connective has a clear business objective to develop Connect local businesses products and services. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Local Connective has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The lack of businesses on the internet in the local area. This is a critical issue for our selected target market of Start-up business in Barnes.
The Value Proposition
Local Connective is uniquely positioned to deliver value to Start-up business in Barnes. "Local Connective will Provide a cheap and effective way to get a business a website." In order to be deliver on this value proposition, we We offer the lowest prices, and teach people how to maintain their site. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Connect local businesses market. We consider our key competitors to be: None.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can effectively run, as we have no major competitors in the local area.
Key Strategies
Over the next 6 months our focus will be to Appoint new staff
Set up officially. This task will be undertaken in the context of our broader strategy to Get every business in Barnes online. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch the site Obtain 100 customers Move into an office
About this document
Connect local businesses Business Plan
This document was created by Wesleigh of Local Connective using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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