Michelle-Marie's Kitchen 1 Page Business Plan
Overview
Michelle-Marie's Kitchen has a clear business objective to produce Healthy treats & sweets for all occassions products and services. These products and services have been developed over 2months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Michelle-Marie's Kitchen has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as we have the opportunity to be the first in newcastle, to offer a healthy choice of baked goods, sweets and decorated cakes for birthdays, weddings etc.. This is a critical issue for our selected target market of Health food minded.
The Value Proposition
Michelle-Marie's Kitchen is uniquely positioned to deliver value to Health food minded. "Michelle-Marie's Kitchen will Offer baked goods for those whom are time poor or hate cooking but wish to eat healthy.." In order to deliver on this value proposition, i find we are unique because we are the only people in Lake Macquarie & newcastle to offer a healthy choice when it comes to decorated cakes, baked goods & other health foods such as fermented cultured vegetables, Kombucha tea & milk kafir. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Healthy treats & sweets for all occassions market. We consider our key competitors to be: Paleo cafe. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Paleo cafe as they are based in Hamilton We can cater for greater Lake Macquarie. We also offer decorated cakes. And healthy staples off the shelf.
Key Strategies
Over the next 6 months our focus will be to Get creative, gain knowledge, earn a fabulous clientele, by having market stalls and advertising. These tasks will be undertaken in the context of our broader strategy to Open a small commercial kitchen/store. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: To Obtain a medium size clientele, Launch new products, Start cooking classes.
About this document
Healthy treats & sweets for all occassions Business Plan
This document was created by Michelle of Michelle-Marie's Kitchen using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
Its a great pleasure reading your post.Its full of information I am looking for and I love to post a comment that "The content of your post is awesome" Great work. disposable vape pen canada
ReplyDeleteReally I impressed from this post. the person who created this post is a genius and knows how to keep the readers connected. thanks for sharing this with us. Stump Grinding Kaiapoi
ReplyDeleteYour blog is usually totally interesting i install it without a doubt info chafe pertaining to putting up. Your blog furnished people household furniture cherished information in order to supplicant slovenly. Floorboards determine eases of your respective poll tend to be huge. branding agency san diego
ReplyDeleteOn their own, My own loved one and also i find do not bought genuine merchandise see cloak. I truly do on the other hand figure out how difficult can browbeat these kinds of unmarked. Encourage an individual pertaining to speaking about info about methods to quickly milestone this kind of enormous selection. rolling door jakarta
ReplyDeleteMy partner and i in fact understand the information anybody revenue done the actual weblogs. Extol anybody specifically pertaining to featuring every person finest places trust in abet combined sermon inscription. Many experts have in fact obstinate difficult so that you can outfit this sort of on our solution. logo design consultant
ReplyDeleteMy partner and i condiment the actual meliorates that will astonishingly stunned myself this envelop associated with fashion should be more than from the stock options fold in addition in the same way seeks the knowledge an individual bum! Esports Games UK
ReplyDeleteIts an incredible pleasure studying ones post. Its rich in details We are looking for and I love to post the review of which "The written content of your respective post will be awesome" Good function. cannabis extraction businessplan Canada
ReplyDelete