On Time Embroidery, Inc. 1 Page Business Plan
Overview
On Time Embroidery, Inc. has a clear business objective to produce Apparel & Uniforms products and services. These products and services have been developed over 13 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
On Time Embroidery, Inc. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Online ordering solutions. This is a critical issue for our selected target market of First Responders.
The Value Proposition
On Time Embroidery, Inc. is uniquely positioned to deliver value to First Responders. "On Time Embroidery, Inc. will Provide web based ordering solutions and management." In order to be deliver on this value proposition, we We control all production components. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Apparel & Uniforms market. We consider our key competitors to be: Kale Uniforms, Fireground Supply, Ray O'Herron Company. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Kale Uniforms, Fireground Supply, Ray O'Herron Company by We provide innovative web based solutions for ordering uniforms..
Key Strategies
Over the next 6 months our focus will be to Enter new markets. This task will be undertaken in the context of our broader strategy to Double the revenues. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: New web platform Enter health care market Obtain 100 new customers
About this document
Apparel & Uniforms Business Plan
This document was created by Jim of On Time Embroidery, Inc. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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