Exhale Day Spa 1 Page Business Plan

Facial, Massage, and body Treatments as well as nail services Business Plan

Exhale Day Spa 1 Page Business Plan

Overview

Exhale Day Spa has a clear business objective to develop, produce, promote and distribute Facial, Massage, and body Treatments as well as nail services services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Exhale Day Spa has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Passionate about keeping his business environmentally friendly.. This is a critical issue for our selected target market of Upper Middle Class.

The Value Proposition

Exhale Day Spa is uniquely positioned to deliver value to Upper Middle Class. "Exhale Day Spa will Our goal is to make our guest feel relaxed while allowing them to rejuvenate their body.." In order to be deliver on this value proposition, we Our spa uses only the best naturally derived products. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Facial, Massage, and body Treatments as well as nail services market. We consider our key competitors to be: Casino/ Hotel Spas . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Casino/ Hotel Spas by Our well trained Estheticians and nail technicians put great intention and energy into every guest they work with .

Key Strategies

Over the next 6 months our focus will be to Exhale spa will acquire new guests by the intention we give to all of our guests during treatments. Having them leave feeling refreshed and rejuvenated . This task will be undertaken in the context of our broader strategy to Once our spa has kicked off, we will encounter new products into our treatments (ie new treatments and facials). These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 50 returning cliental Launch new innovative treatments Sell $50 in product to every guest

About this document
Facial, Massage, and body Treatments as well as nail services Business Plan
This document was created by Carly of Exhale Day Spa using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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