Nunu Devices 1 Page Business Plan
Overview
Nunu Devices has a clear business objective to develop, produce, promote and distribute Guitar effects pedals products. These products have been developed over 6 months with a core focus on addressing the key sounds that customers want.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to sale Our pedals globally . Our growth path is clearly oriented around the addition of new sales outlets, the development of new products and the subsequent marketing. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Nunu Devices has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer wants as Helping the customer find that nostalgic sound from their past they search for.. This is a critical issue for our selected target market of professional/amateur guitarist.
The Value Proposition
Nunu Devices is uniquely positioned to deliver value to professional/amateur guitarist. "Nunu Devices pedals hold the sounds of your past.." In order to be deliver on this value proposition, Sounds from the past updated for now. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Guitar effects pedals market. We consider our key competitors to be: Wampler
Keenly
Many others
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Wampler
Keenly
by We can give you the same handmade product at a price point your wallet will appreciate. .
Key Strategies
Over the next 6 months our focus will be to Solicit new outlets to sale and distribute our pedals. Continue developing new pedals based on feedback of current product. . This task will be undertaken in the context of our broader strategy to Outsource select pieces of manufacturing.
Pcb assembly.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 8 stores 25 0 pedal sales and outsourcing pcb's
About this document
Guitar effects pedals Business Plan
This document was created by JP of Nunu Devices using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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