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Saturday, June 29, 2013

Travel In English 1 Page Business Plan

Travel English Business Plan

Travel In English 1 Page Business Plan



Overview

Travel In English has a clear business objective to develop Travel English services. These services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

Travel In English has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Provide language barrier solutions for travelers. This is a critical issue for our selected target market of University grads going abroad.

The Value Proposition

Travel In English is uniquely positioned to deliver value to University grads going abroad. "Travel In English will Provide Interactive travel language skills needed worldwide." In order to be deliver on this value proposition, we Our unique combination of Travel and Interactive Language gives each traveller a real live experience of traveling and learning. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Travel English market. We consider our key competitors to be: Travel In English . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Travel In English by Provide a unique interactive travel and learning experience with live native speakers.


Key Strategies

Over the next 6 months our focus will be to Create a unique and interactive travel training service. This task will be undertaken in the context of our broader strategy to Sell this training package to private training institutions. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain a 20 customer base Partner with local travel agencies Sell services to training institutes

About this document
Travel English Business Plan
This document was created by Junior of Travel In English using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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