AIC 1 Page Business Plan

Interesting communications Business Plan

AIC 1 Page Business Plan



Overview
AIC has a clear business objective to develop, produce, promote and distribute Interesting communications products and services. These products and services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer

AIC has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Assigning systems to marketing and customer relations in line with corp values. This is a critical issue for our selected target market of Small successful businesses.
The Value Proposition


AIC is uniquely positioned to deliver value to Small successful businesses. "AIC will Provide a template for systematizing communications and customer service in line with your unique value." In order to be deliver on this value proposition, we Our focus on your uniqueness and values helps identify your strengths and blind-spots. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors

We have a number of competitors within the Interesting communications market. We consider our key competitors to be: BNI, DTM . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with BNI, DTM by Proven formula, unique exercises.

Key Strategies

Over the next 6 months our focus will be to Conduct strategic communications across multiple channels. This task will be undertaken in the context of our broader strategy to Secure speaking engagements. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch business Obtain 5 customers Launch subscription program
About this document
Interesting communications Business Plan
This document was created by Holly of AIC using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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