Caveman Cafe 1 Page Business Plan

Paleo cuisine Business Plan

Caveman Cafe 1 Page Business Plan



Overview
Caveman Cafe has a clear business objective to develop, produce, promote and distribute Paleo cuisine products and services. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer

Caveman Cafe has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as To encourage and support a healthy lifestyle. This is a critical issue for our selected target market of Healthy lifestyle orientated people.
The Value Proposition


Caveman Cafe is uniquely positioned to deliver value to Healthy lifestyle orientated people. "Caveman Cafe will Provide food that tastes delicious, is quick and healthy at a reasonable price." In order to be deliver on this value proposition, we Our food contains no modern day allergens such as grains, dairy and legumes. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors

We have a number of competitors within the Paleo cuisine market. We consider our key competitors to be: Other cafes offering less healthy food for cheaper prices. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other cafes offering less healthy food for cheaper prices by Encourage a lifestyle that can be sustained and makes people feel and look good without dieting.

Key Strategies

Over the next 6 months our focus will be to Advertise in forums and local stores, shows and public places. This task will be undertaken in the context of our broader strategy to Develop new recipes. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Develop recipes Identify area where shop is to be located Raise funds
About this document
Paleo cuisine Business Plan
This document was created by Rebecca of Caveman Cafe using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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