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Saturday, July 6, 2013

CFCSPrintingServices 1 Page Business Plan

Custom t-shirts, mugs, keyrings, tote bags, drawstring bags, phone cases, photo prints, mouse mats and most personalised items. Business Plan

CFCSPrintingServices 1 Page Business Plan




Overview
CFCSPrintingServices has a clear business objective to produce and deliver Custom t-shirts, mugs, keyrings, tote bags, drawstring bags, phone cases, photo prints, mouse mats and most personalised items to people who require them. These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

CFCSPrintingServices has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The customer may change their mind and that will waste money and our profits may drop if they do not pay for it. This is a critical issue for our selected target market of Businesses and all people of all ages..

The Value Proposition


CFCSPrintingServices is uniquely positioned to deliver value to Businesses and all people of all ages. "CFCSPrintingServices will We provide a quality service, at great affordable prices." In order to be deliver on this value proposition, Our unique lead is that we are exclusive to only the surrounding area and you can only buy from us if you live near our premises, that way people may travel to buy from us if they live further away that others. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors

We have a number of competitors within the Custom t-shirts, mugs, keyrings, tote bags, drawstring bags, phone cases, photo prints, mouse mats and most personalised items market. We consider our key competitors to be: VistaPrint and Zazzle. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with VistaPrint and Zazzle by The customer will get the product within an hour compared to vistaprint and zazzle where you have to wait up to 14 days for it to be sent to you by post. Also some of the personalised products we produce are not available to buy from the big leading companies.


Key Strategies

Over the next 6 months our focus will be to Get the cheapest possible items to personalise (but still good quality) but sell them at a high profit margin. This task will be undertaken in the context of our broader strategy to to buy in bulk to get a cheap price on the items. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch new personalised products, Advertise on the web and Offer free promotions and discounts

About this document
Custom t-shirts, mugs, keyrings, tote bags, drawstring bags, phone cases, photo prints, mouse mats and most personalised items. Business Plan
This document was created by Callum of CFCSPrintingServices using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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