SRS Comfort Solutions 1 Page Business Plan
Overview
SRS Comfort Solutions has a clear business objective to distribute Reflex Memory Foam Mattress products and services. This company has started over 2 weeks with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
SRS Comfort Solutions has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Need bed frames too. This is a critical issue for our selected target market of People with back problems.
The Value Proposition
SRS Comfort Solutions is uniquely positioned to deliver value to People with back problems. "SRS Comfort Solutions will The product helps with back issues and in courage comfort whilst asleep." In order to be deliver on this value proposition, we Our Mattresses are designed to increase better posture and we insure all mattresses are thoroughly checked to maintain top quality at all times. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Reflex Memory Foam Mattreses market. We consider our key competitors to be: Other bed and mattress manufacturers and suppliers. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other bed and mattress manufacturers and suppliers by All our mattresses are manufactured with Reflex Memory foam and not with pocket springs.
Key Strategies
Over the next 6 months our focus will be to Start Marketing Campaign . This task will be undertaken in the context of our broader strategy to Acquire premises &
Expand customer base. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain premises Secure long term contracts Manufacture products ourselves
About this document
Reflex Memory Foam Mattreses Business Plan
This document was created by Lakbir of SRS Comfort Solutions using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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