TBBN 1 Page Business Plan
Overview
TBBN has a clear business objective to develop, produce, promote and distribute ads online conversions services. These services have been developed over 4 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
TBBN has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need for new custumers. This is a critical issue for our selected target market of Females in adult entertainment business.
The Value Proposition
TBBN is uniquely positioned to deliver value to Females in adult entertainment business. "TBBN will provide advertising that delivers 20 prospects to our clients everyday." In order to be deliver on this value proposition, we we advertise your service on many different platforms daily. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the ads online conversions market. We consider our key competitors to be: Yellowpages Online. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Yellowpages Online by We only focus on Females in Adult Entertainment Industry.
Key Strategies
Over the next 6 months our focus will be to Increase marketing & advertising budget.. This task will be undertaken in the context of our broader strategy to Offer pay per marketing and advertising to more industries.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 100 Clients 5000 Billable calls daily offer advertising in other industries
About this document
ads online conversions Business Plan
This document was created by Lorenzo of TBBN using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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