The northern planet 1 Page Business Plan
Overview
The northern planet has a clear business objective to produce Creative arts workshops services. These services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
The northern planet has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to find creative space. This is a critical issue for our selected target market of Musicians.
The Value Proposition
The northern planet is uniquely positioned to deliver value to Musicians. "The northern planet will Provide a space where you can get into your creative zone and stay there uninterrupted for days." In order to be deliver on this value proposition, we You can stay on site so you won't get distracted by mundane everyday crap. We have a fully set up recording studio and endless places that can be set up for recording. Our "big room" is the great outdoors so we can capture your sound without room noise. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Creative arts workshops market. We consider our key competitors to be: Not sure. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Not sure by As far as I know we are the only ones offering this idea. Lower cost than locking out a studio plus the vibe.
Key Strategies
Over the next 6 months our focus will be to Create website. This task will be undertaken in the context of our broader strategy to Charge for regularly scheduled workshops and events. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Run 4 paying sessions per month Obtain an intern Finish recording a full album
About this document
Creative arts workshops Business Plan
This document was created by Brian of The northern planet using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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