Tyree Boutique, LLC 1 Page Business Plan

Women's apparel and accessories Business Plan

Tyree Boutique, LLC 1 Page Business Plan

Overview

Tyree Boutique, LLC has a clear business objective to develop, produce, promote and distribute Women's apparel and accessories products. These products have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

Tyree Boutique, LLC has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as finding fashionable, trendy, and quality clothes to my target audience at reasonable prices for sizes S to 3XL.. This is a critical issue for our selected target market of 18 to 30 year old females.

The Value Proposition

Tyree Boutique, LLC is uniquely positioned to deliver value to 18 to 30 year old females. "Tyree Boutique, LLC will Provide quality and trendy apparel for all regular and plus sizes and a reasonable cost." In order to be deliver on this value proposition, we buy wholesale, the cheaper we pay the cheaper the customer pays. As owner I place the same values I use for shopping in my personal life as I do while shopping for my Tyree Boutique, LLC customers. I also have a keen eye for starting and spotting trends with my retail background. We at Tyree Boutique, LLC also check other popular websites with the same target audience to find similar products at lower prices. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Women's Apparel and Accessories market. We consider some of our key competitors to be: Urban Outfitters, Forever 21, and Torrid. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Urban Outfitters, Forever 21, and Torrid by having better quality for about the same or even lower prices.

Key Strategies

Over the next 6 months our focus will be to gain popularity for TyreeBoutique.com by marketing on social networking sites, i.e. Twitter, Facebook, Instagram, etc. This task will be undertaken in the context of our broader strategy to Adding a wishlist for customers in website.

Have up to date tracking on website.

Start shipping internationally.

Start easing into featuring my designs, the Tyree Brand on website . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch Website Obtain 1000 customers Launch Tyree brand clothing at Tyree Boutique

About this document
Women's apparel and accessories Business Plan
This document was created by Juel of Tyree Boutique, LLC using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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