Hometown Cleaning 1 Page Business Plan
Overview
Hometown Cleaning has a clear business objective to develop, produce, promote and distribute Residential & Commercial Cleaning Services services. These services have been developed over Since 2011 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Hometown Cleaning has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Provide information about company to expand clientele.. This is a critical issue for our selected target market of Homeowners.
The Value Proposition
Hometown Cleaning is uniquely positioned to deliver value to Homeowners. "Hometown Cleaning will Regular cleanings at an affordable rate for years to come.." In order to be deliver on this value proposition, we Our services are unique and come with a personal touch.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Residential & Commercial Cleaning Services market. We consider our key competitors to be: Better value for quality of service. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Better value for quality of service. by We provide a friendly atmosphere and a healthier and clean home for families. .
Key Strategies
Over the next 6 months our focus will be to Appoint Marketing Director. This task will be undertaken in the context of our broader strategy to Expand new clients. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Consistency Planning Development
About this document
Residential & Commercial Cleaning Services Business Plan
This document was created by Shemira of Hometown Cleaning using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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