Independent Construction 1 Page Business Plan
Overview
Independent Construction has a clear business objective to develop Quality,pride &commitment in the construction feild services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Independent Construction has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for affordability and quality unlike a lot of my competition in this area.. This is a critical issue for our selected target market of All residential , commercial & industrial ..
The Value Proposition
Independent Construction is uniquely positioned to deliver value to All residential , commercial & industrial .. "Independent Construction will Provide a safe cost effective project on time and to the highest standards I can at all times.." In order to be deliver on this value proposition, we My experience references and workmanship will make independent construction a force to be reckoned with in our area of the trades.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Quality,pride &commitment in the construction feild market. We consider our key competitors to be: Form and pour , solid construction, prime construction, l.M.D., jarnel const.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Form and pour , solid construction, prime construction, l.M.D., jarnel const. by I have worked with and around these company's my whole life . I know my prices ,dependability and quality of work will set me on a pedestal above my competition ..
Key Strategies
Over the next 6 months our focus will be to Through advertising and word of mouth I will in the next 6 months. Have a list of satisfied customers .Thus far growing references witch will grow my buisness and income .. This task will be undertaken in the context of our broader strategy to Bye the one year mark I hope to have at least 5-6 employees creating more jobs in my community and being able to bid on bigger jobs and grow my reputation in the area as a well respected and competitive player in the construction industry.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Get my reputation out in my community and surrounding areas Make my Company known by my competition Grow to a large 20 man crew and get into larger industrial jobs
About this document
Quality,pride &commitment in the construction feild Business Plan
This document was created by Dennis of Independent Construction using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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