Laura Anderson hair stylist 1 Page Business Plan
Overview
Laura Anderson hair stylist has a clear business objective to develop, produce, promote and distribute Hair and extensions products and services. These products and services have been developed over 15 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Laura Anderson hair stylist has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as I address the problems of customers with hair needs they cannot do for themselves. This is a critical issue for our selected target market of Ladies and gents.
The Value Proposition
Laura Anderson hair stylist is uniquely positioned to deliver value to Ladies and gents. "Laura Anderson hair stylist will I will provide a service that is special to that one individual. Taylor made for their hair needs. Using 15 years knowledge and training.." In order to be deliver on this value proposition, we I believe I can offer more than others because this is my passion not just a job. So every client I give 110% and my following of clients prove this.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Hair and extensions market. We consider our key competitors to be: John Gerard's and
Saks . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with John Gerard's and
Saks. By being at a more reasonable price range that more people can afford. But still offering the same high standards. I have trained with Saks for 15 year so will use all the best parts about them and add more. Would like to develop a hair app also. I have taken a real interest in developing this.
Key Strategies
Over the next 6 months our focus will be to Appoint a apprentice or two to help me double my clientele . This task will be undertaken in the context of our broader strategy to Expand into Brazilian blow drys that are very popular that no one else in Morpeth offers. Also employ another stylist, . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 new customers Launch a new easy locks extension line Launch the new Brazilian blow dry
About this document
Hair and extensions Business Plan
This document was created by Laura of Laura Anderson hair stylist using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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