Massage Startup 123 1 Page Business Plan

Massage and spa services Business Plan

Massage Startup 123 1 Page Business Plan

Overview

Massage Startup 123 has a clear business objective to promote Massage and spa services products and services. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Massage Startup 123 has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to help patients relax and achieve a more stress free day. This is a critical issue for our selected target market of Middle class working women.

The Value Proposition

Massage Startup 123 is uniquely positioned to deliver value to Middle class working women. "Massage Startup 123 will Provide massage and spa services to the tired and stressed professional." In order to be deliver on this value proposition, we Our unique blend of trendy spa services and all encompassing spa resources provides our consumer multiple opportunities to get stress free. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Massage and spa services market. We consider our key competitors to be: Massage Envy. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Massage Envy by Unique product line and

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Key Strategies

Over the next 6 months our focus will be to Begin advertising to a target market. This task will be undertaken in the context of our broader strategy to Develop a product line. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch new product line Move into stand alone location Develop trendy brand name image

About this document
Massage and spa services Business Plan
This document was created by Keah of Massage Startup 123 using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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