Dried Up 1 Page Business Plan

Beef jerky, dried fruit Business Plan

Dried Up 1 Page Business Plan

Overview

Dried Up has a clear business objective to produce Beef jerky, dried fruit products. These products have been developed over 5 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

Dried Up has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Getting the people fresh homemade chemical and BS free meats cheap. This is a critical issue for our selected target market of Outdoorsmen, meat lovers.

The Value Proposition

Dried Up is uniquely positioned to deliver value to Outdoorsmen, meat lovers. "Dried Up , More and better jerky for much smaller price tag." In order to be deliver on this value proposition, we Staring as a small one person business allows me to be more personable with my customers and lack of employees allows me to charge much less for great homemade jerky. This capability has taken considerable time and resources to develop and forms the cornerstone of my competitive advantage.

Competitors

We have a number of competitors within the Beef jerky, dried fruit market. We consider our key competitors to be: Every super market and most outdoor stores. Everyone sells jerky average price $5 for 3.5oz. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Every super market and most outdoor stores. My goal is to sell better jerky for less than the competitors..

Key Strategies

Over the next 6 months our focus will be to Acquire new customers and be personable to grow business. Go to venues and fairs to let people sample different meats and fruits. . This task will be undertaken in the context of our broader strategy to Take steps to start a commercial sized kitchen. Be able to take orders on flavors and meat types. Be a regular orderer at wild game butcher. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Acquired all meat processing equipment, 100th sale, and the1000th internet sales

About this document
Beef jerky, dried fruit Business Plan
This document was created by Kyle of Dried Up using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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