SR Gardening Services 1 Page Business Plan
Overview
SR Gardening Services has a clear business objective to develop, produce, promote gardening,scarifying, weeding and grasscutting services. These services have been developed over time with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of satisfied customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
SR Gardening Services has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as how to give the best service in my area. This is a critical issue for our selected target market of customers seeking fantastic looking gardens.
The Value Proposition
SR Gardening Services is uniquely positioned to deliver value to people looking for fantastic gardens. "SR Gardening Services will be best gardening service in Central Region with best value guaranteed " In order to be deliver on this value proposition, your garden will prosper under SR Gardening Services. Just ask my loyal customers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Gardening scarifying weeding grasscutting market. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with any gardening service offered in the area by giving you the best value and workmanship around.
Key Strategies
Over the next 6 months our focus will be to
.Keep existing customers
.Always maintain high standards
.Quality workmanship
.Best value
This task will be undertaken in the context of our broader strategy to
.Have a larger workforce
.Working all over Scotland
.Maintain work ethic
These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Obtain 100 Customers
Best Value Competitive Rates
Customer Satisfaction
About this document
Gardening scarifying weeding grasscutting Business Plan
This document was created by Steve of SR Gardening Services using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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