All natural 1 Page Business Plan
Overview
AllNaturale has a clear business objective to develop, produce, promote, distribute & deliver an all natural prepared food service in Frankfurt. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
All natural has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as non- healthy eating in Germany. This is a critical issue for our selected target market of Businessmen and women that don't have time to cook and eat right.
The Value Proposition
All natural is uniquely positioned to deliver value to Businessmen and women that don't have time to cook and eat right. "All natural will Provide a healthy & tasty product with minimal calorie or fat." In order to be deliver on this value proposition, we offer a healthy alternative to people via mail. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have no competition within the All natural food delivery service in Frankfurt market. We consider our key competitors to be: Dresden . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Dresden having a prepared menu that can be sent to your house product.
Key Strategies
Over the next 6 months our focus will be to Marketing and social media adverts for the company . This task will be undertaken in the context of our broader strategy to 3 months for all pages to be setup, including website. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 customers Develop menu Launch website
About this document
All natural food delivery service in Frankfurt Business Plan
This document was created by Kirsten of All natural using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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