Apollo scaffolding London ltd 1 Page Business Plan
Overview
Apollo scaffolding London ltd has a clear business objective to produce Scaffolding services. These services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Apollo scaffolding London ltd has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as We don't solve people's problems we provide the people a service. This is a critical issue for our selected target market of Construction conpanies.
The Value Proposition
Apollo scaffolding London ltd is uniquely positioned to deliver value to Construction conpanies. "Apollo scaffolding London ltd will We provide an excellent service at excellent prices which will not be matched. . Fact." In order to be deliver on this value proposition, we We provide an excellent service and get excellent remarks from h&e. We are a family run business ad work very well together. Our calls are answered rapidly and emails are responded to within minutes!! We are highly recommended by our current clients. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Scaffolding market. We consider our key competitors to be: Larka scaffolding, og scaffolding, rb scaffolding, Gkt scaffolding. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Larka scaffolding, og scaffolding, rb scaffolding, Gkt scaffolding by As said before we are a family run business which I think gives a little advantage already. We are very competitive with our prices, and take time out with our customers/clients to explain what the scaffolding will do and where it's going etc.
Key Strategies
Over the next 6 months our focus will be to We want to grow at least 50% in the next 6 months, taking on new clients and new employees/sub-contractors. We have a few meetings with new clients in the next month so hopefully the growth will start happening soon . This task will be undertaken in the context of our broader strategy to As we are now 50% - 100% bigger than we was 12 months ago we will look to grow another 50% to then employee more people and buy more vehicles . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Have 5 major construction clients Have 3 lorrys out working Have at least 20 employees
About this document
Scaffolding Business Plan
This document was created by Ben of Apollo scaffolding London ltd using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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