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Wednesday, January 1, 2014

Car Wash 1 Page Business Plan

Car Wash Service Business Plan

Car Wash 1 Page Business Plan



Overview

Car Wash has a clear business objective to develop, produce, promote and distribute Car Wash Service products and services. These products and services have been developed with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Car Wash has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Cleaniness of other car wash service. This is a critical issue for our selected target market of Budget car wash cuatomer.

The Value Proposition

Car Wash is uniquely positioned to deliver value to Budget car wash cuatomer. "Car Wash provides the cleanest car washing service in Seremban." In order to be deliver on this value proposition, our Location is strategic and low cost. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Car Wash Service market. We consider our key competitors to be: Carwash service in Era Walk. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Carwash service in Era Walk by the Cleaniness of our car washing service.


Key Strategies

Over the next 6 months our focus will be on Intensive promotion & Company Scocializing . This task will be undertaken in the context of our broader strategy to market penetration with low cost services and promotions. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 loyal customers Obtain 20% costing Boost revenue by having different market penetration

About this document
Car Wash Service Business Plan
This document was created by Aaron of Car Wash using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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