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Wednesday, January 15, 2014

Davlyn 1 Page Business Plan

Forged wheels Business Plan

Davlyn 1 Page Business Plan



Overview

Davlyn has a clear business objective to develop, produce, promote and distribute Forged wheels products and services. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Davlyn has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Too expensive. This is a critical issue for our selected target market of Car enthusiasts.

The Value Proposition

Davlyn is uniquely positioned to deliver value to Car enthusiasts. "Davlyn will Customs 3 pcs wheels that no one else will have." In order to be deliver on this value proposition, we Our team will spread the word through Instagram and custom car shows. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Forged wheels market. We consider our key competitors to be: Rotiform

Watercooled

Vs wheel

Fithteen52. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Rotiform

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Vs wheel

Fithteen52 by Custom wheels made In canada. Manufacturing and processing each and every detail.


Key Strategies

Over the next 6 months our focus will be to Sell to custom wheel shops, promote at trade shows. Build a custom show car.. This task will be undertaken in the context of our broader strategy to Create 5 new custom wheels. Locate barrel manufactures in China. Purchase 4 and 5 axis machines . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain a custom show cAr Get 5000 followers on Instagram Get a unit

About this document
Forged wheels Business Plan
This document was created by Rob of Davlyn using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

Plan your next project at http://www.chartgantt.com for the best excel gantt charts.





  

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