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Saturday, January 11, 2014

Elva Mae's Heavenly Heat 1 Page Business Plan

All Natural Hot Sauce Business Plan

Elva Mae's Heavenly Heat 1 Page Business Plan



Overview

Elva Mae's Heavenly Heat has a clear business objective to develop, produce, promote and distribute our All Natural Hot Sauce products. These products have been developed over 30+ years with a core focus on providing a unique product line and brand.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

Elva Mae's Heavenly Heat has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as developing consistent product.. This is a critical issue for our selected target market of Hot food product customers..

The Value Proposition

Elva Mae's Heavenly Heat is uniquely positioned to deliver value to Hot food product customers.. "Elva Mae's Heavenly Heat will provide a unique twist on a classic condiment with a unique texture and taste.." In order to deliver on this value proposition, we at Rlva Mae's have spent 30+ years developing our very own unique taste and texture profile!. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Hot Sauce market. We consider our key competitors to be: Tabasco..Franks Red Hott..Pace Picante sauce. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Tabasco..Franks Red Hott..Pace Picante sauce by All natural organic Hot sauce.


Key Strategies

Over the next 6 months our focus will be to Refine and market our Hot Sauce recipe.. This task will be undertaken in the context of our broader strategy to Develop new product line and gain Brand recognition. . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Develop New products aquire first retail distribution aquire celebrity endorsement

About this document
All Natural Hot Sauce Business Plan
This document was created by Russell of Elva Mae's Heavenly Heat using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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