Franky Rocket's 1 Page Business Plan
Overview
Franky Rocket's has a clear business objective to develop, produce, promote and distribute Fast Urban Hispanic street food products. These products have been developed over various months with a core focus on addressing the key customer wants and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be the key driver of the business existence and profitability.
The Customer
Franky Rocket's has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The acquisition of unordinary fast food at reasonable prices. This is a critical issue for our selected target market of Foodies, young adults and party goers.
The Value Proposition
Franky Rocket's is uniquely positioned to deliver value to Foodies, young adults and party goers. "Franky Rocket's will Offer innovative finger foods on the go." In order to be deliver on this value proposition, we Rocket's will strive to maintain creative menu choices with delicious sauces. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Fast Urban Hispanic street food market. We consider our key competitors to be: Major fast food chains and stand alone restaurants with destination appeal. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Major fast food chains and stand alone restaurants with destination appeal by The mobility aspect which allows Rocket's to be easily accessible alongside great recipes and urban appeal.
Key Strategies
Over the next 6 months our focus will be to Perfect recipes, launch promotion, create a logistical layout (prep work), cut cost and execute food. This task will be undertaken in the context of our broader strategy to evaluate favorites on menu and expand menu. depending on revenue success consider hours of operation. Lastly, maintain the objective at hand. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Pay any debt associated with cart Maintain customer turnover Launch in Boston
About this document
Fast Urban Hispanic street food Business Plan
This document was created by Ralph of Franky Rocket's using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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