Oro Agri 1 Page Business Plan
Overview
Oro Agri has a clear business objective to develop, produce, promote and distribute Adjuvants and Pesticides products. These products have been developed over 8 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Oro Agri has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as In house products competing with ours and cost.. This is a critical issue for our selected target market of Growers.
The Value Proposition
Oro Agri is uniquely positioned to deliver value to Growers. "Oro Agri will Provide a multi bridging product with higher than average profit margins," In order to be deliver on this value proposition, we have long standing Patents on products. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Adjuvants and Pesticides market. We consider our key competitors to be: Helena, Loveland, Wilbur-Ellis, CPS. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Helena, Loveland, Wilbur-Ellis, and CPS by Patented technology that bridges our competitors products..
Key Strategies
Over the next 6 months our focus will be to Develop closer relationships and educate.. This task will be undertaken in the context of our broader strategy to Find a new avenue for product development.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch Vintre into the tree market, Double our sales from the previous year and Increase our market share.
About this document
Adjuvants and Pesticides Business Plan
This document was created by Matt of Oro Agri using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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