Table Faries 1 Page Business Plan
Overview
Table Faries has a clear business objective to distribute Wedding and events supplies products and services. These products and services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Table Faries has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as To be in a competitive market. This is a critical issue for our selected target market of Brides and event organisers.
The Value Proposition
Table Faries is uniquely positioned to deliver value to Brides and event organisers. "Table Faries will Making planning the wedding or the event easier." In order to be deliver on this value proposition, we Offer a better product for a cheaper value. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Wedding and events supplies market. We consider our key competitors to be: Sweets for my sweet
Bows
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Sweets for my sweet
Bows
by Unique customer service and cheaper.
Key Strategies
Over the next 6 months our focus will be to Launch the business. This task will be undertaken in the context of our broader strategy to Expand to a new product. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Start up business Promote business Get customers
About this document
Wedding and events supplies Business Plan
This document was created by Nicholas McDowell of Table Faries using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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