Team Duo 1 Page Business Plan
Overview
Team Duo has a clear business objective to promote Special Event Planning services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Team Duo has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Organizing events for busy people. This is a critical issue for our selected target market of Young people and non-profits.
The Value Proposition
Team Duo is uniquely positioned to deliver value to Young people and non-profits. "Team Duo will Bringing people together for a good time without the stress of planning the event themselves.." In order to be deliver on this value proposition, we Personality and ability to effectively communicate with people. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Special Event Planning market. We consider our key competitors to be: Other event planners in the RTP. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Other event planners in the RTP by Closer to the community.
Key Strategies
Over the next 6 months our focus will be to Advertise online. This task will be undertaken in the context of our broader strategy to Expand the business beyond Harnett a County. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain five customers in one month, Expand to Raleigh, and Establish a catering branch.
About this document
Special Event Planning Business Plan
This document was created by Tina of Team Duo using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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