techinvestorsedge.com 1 Page Business Plan
Overview
techinvestorsedge.com has a clear business objective to develop, produce, promote and distribute The Tech Investor's Edge products and services. These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
techinvestorsedge.com has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need for relevant and timely tech-investment information and reporting. This is a critical issue for our selected target market of Technology Investors.
The Value Proposition
techinvestorsedge.com is uniquely positioned to deliver value to Technology-Investors. Techinvestorsedge.com will provide a highly useful informational tool to assist the tech-investor in making strategic investment decisions. In order to be deliver on this value proposition, we stand on a formula for success in predicting the profit potential of mainstream technology. This profitability formula has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the "Tech Investor's Edge" tech-investor market segment. We consider some key competitors to be: thefool.com, newworldinvestor.com. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with thefool.com, and newworldinvestor.com, by providing an easy to understand, straight forward, informational product, designed to help tech-investors to become more profitable in the long term.
Key Strategies
Over the next 6 months our focus will be to build strategic partnership with a key marketing firm. This task will be undertaken in the context of our broader strategy to acquire 200 new customers per month over year 1 of the marketing campaign. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years: 1). Launch Tech Investors Edge Newsletter 2). Launch Marketing Campaign 3). Obtain 100 Customers
About this document
The Tech Investor's Edge Business Plan
This document was created by Jeremy of techinvestorsedge.com using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment