Tosc 1 Page Business Plan
Overview
Tosc has a clear business objective to develop, produce, promote and distribute bakery products and services. These products and services have been developed over 2months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Tosc has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as quality bread for breakfast. This is a critical issue for our selected target market of imediate environment.
The Value Proposition
Tosc is uniquely positioned to deliver value to imediate environment. "Tosc will provide quality product to meet industrial standards and specific needs of customers." In order to be deliver on this value proposition, we through engagement of qualified personnel. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the bakery market. We consider our key competitors to be: Top choice bakery and some bakeries outside my environment. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Top choice bakery and some bakeries outside my environment by Cheaper than others in the market.
Key Strategies
Over the next 6 months our focus will be to Improve on product and advertising. This task will be undertaken in the context of our broader strategy to Catering services. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: enter new markets maintain existing customers through promotion seek alternative raw material
About this document
bakery Business Plan
This document was created by Tosca of Tosc using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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