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Wednesday, January 22, 2014

umboi cocoa coffee ltd 1 Page Business Plan

organic cocoa and coffee produce marketing Business Plan

umboi cocoa coffee ltd 1 Page Business Plan



Overview

umboi cocoa coffee ltd has a clear business objective to produce organic cocoa and coffee produce marketing products. These products have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

umboi cocoa coffee ltd has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as create market for local growers. This is a critical issue for our selected target market of local growers.

The Value Proposition

umboi cocoa coffee ltd is uniquely positioned to deliver value to local growers. "umboi cocoa coffee ltd will provide a service that market local growers." In order to be deliver on this value proposition, we we provide a door step service to local growers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the organic cocoa and coffee produce marketing market. We consider our key competitors to be: Begam trading, mondo, sdc and madim.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Begam trading, mondo, sdc and madim. by We give better price for cocoa and coffee..


Key Strategies

Over the next 6 months our focus will be to Increase production. This task will be undertaken in the context of our broader strategy to Expand into a new product. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: increase sales increase production quality customer service

About this document
organic cocoa and coffee produce marketing Business Plan
This document was created by Gibson of umboi cocoa coffee ltd using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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