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Monday, April 21, 2014

B-Hark 1 Page Business Plan

Polyasporic flooring Business Plan

B-Hark 1 Page Business Plan



Overview

B-Hark has a clear business objective to produce Polyasporic flooring services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

B-Hark has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The porousness of concrete creates opportunity for mold growth slip hazards. This is a critical issue for our selected target market of Anyone with hard surface needs.

The Value Proposition

B-Hark is uniquely positioned to deliver value to Anyone with hard surface needs. "B-Hark will Install a custom floor that is maintenance free that will not fade or deteriorate." In order to be deliver on this value proposition, we The product that we offer is far superior to any other type of resin or rolled flooring that other installers offer. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Polyasporic flooring market. We consider our key competitors to be: Epoxy flooring, safety vinyl, tile. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Epoxy flooring, safety vinyl, tile by The ability to walk on floor next day. Installed in one day. No and low VOC. No hot tire marks. Huge range of color. More durable. .


Key Strategies

Over the next 6 months our focus will be to Target marketing through direct mailing and upselling existing customers. This task will be undertaken in the context of our broader strategy to Expand market and employees. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain more customers Hire more employees Self sustaining business

About this document
Polyasporic flooring Business Plan
This document was created by Carl of B-Hark using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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1 comment:

  1. Thanks for sharing the idea of clear business objectives of florring services. This post gives a clear view of the polyasporic flooring business plan and strategies. Find various industrial and commercial flooring services providing complete solutions at DLS Flooring systems.

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